GRAHAM HODGE Creative Director, Canvas (UK)

PARTICIPATING AS A PIXEL MARKET MEETINGS EXPERT

I am Creative Director of Canvas, the Arts Council-funded digital platform for the arts that recently launched on YouTube and Facebook.

For most of this century I have helped broadcasters, brands, digital publishers and other commissioners to engage audiences with entertaining content. I believe that huge opportunities lie in combining the white-hot promise of technology with the age-old power of storytelling.

I have helped innovators like The Guardian, Red Bull, Vice, Sony and Converse to engage audiences with stuff that goes deeper than advertising, working with them from brief definition and programme design through to creative development, production and distribution.