POWER TO THE PIXEL « Lance Weiler at the Power to the Pixel Forum in London

Lance Weiler at the Power to the Pixel Forum in London 26.02 2008

Lance Weiler, visionary filmmaker and DIY distribution expert, gives an overview of his highly inventive and cutting-edge distribution strategy for second feature Head Trauma. Lance reveals how he used no cost online tools to create huge buzz around the movie and how he expanded the audience for his film through multimedia remix cinema events and Alternate Reality Games

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